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Telcos' Connected Objects Strategies 2016 - How to Compete with OTT players - Research and Markets
[April 21, 2016]

Telcos' Connected Objects Strategies 2016 - How to Compete with OTT players - Research and Markets


Research and Markets has announced the addition of the "Telcos' Connected Objects Strategies" report to their offering.

This report analyses the overriding trends and changes taking place in the five main connected object markets around the globe: automotive, healthcare, smart home, wellness and industrial Internet.

It analyses the strategies of the key worldwide telcos (China Mobile, AT&T, Verizon, Orange, Deutsche Telekom, Telefónica and Vodafone) and OTT Internet players (Google (News - Alert), Amazon, Apple, Samsung and Tencent) towards these markets.

It describes the main positionings of all these players and the current and expected future intensity of competition between them in these promising markets.

The main connected object markets and player positionings

Key Verticals

- Automotive: Connected cars market is already a reality

- Automotive: Competition on platform and services

- Healthcare: This promising market still suffers from various barriers

- Healthcare: Fierce competition, mainly on services

- Smart home: The market is still subject to many dubts



- Smart home: Strong competition for data management

- Wellness: Adoption of wearables and connected objects is hampered by lack of services


- Wellness: Virtually no competition as telcos practically absent from sector

- Industrial Internet: Beyond internal optimisation, the market should usher in servicisation

- Industrial Internet: Practically no competition, given absence of OTTs from sector

Analysis

- Telco strategies - To go beyond connectivity

- Telco strategies - Positioning origin in M2M

- Telco strategies - Telcos also betting on pure IOT connectivity technologies

- Internet giants strategies - To go beyond its own core business

Key Topics Covered:

1. Executive Summary

2. Methodology & scope

2.1. General methodology

2.2. Scope

3. Connected objects markets

3.1. Automotive market overview

3.2. Healthcare market overview

3.3. Industrial Internet overview

3.4. Smart home market overview

4. Telco strategies

4.1. Market overview

4.2. Telcos seeking business opportunities beyond their core expertise

4.3. Telcos still betting on consolidation of the connectivity business

4.4. AT&T

4.5. Verizon

4.6. China Mobile (News - Alert)

4.7. Orange

4.8. Vodafone

4.9. T-Mobile

4.10. Telefónica

5. OTT strategies

5.1. Google

5.2. Apple

5.3. Samsung (News - Alert)

5.4. Amazon

5.5. Tencent

6. Market analysis

6.1. Positioning on the key markets

6.2. Real competition: Telcos vs Internet giants?

6.3. What impacts for vertical incumbents?

For more information visit http://www.researchandmarkets.com/research/729nd8/telcos_connected


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