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Technavio Announces Top Five Vendors in the Enterprise LBS Market in Southeast Asia Until 2020
[April 27, 2016]

Technavio Announces Top Five Vendors in the Enterprise LBS Market in Southeast Asia Until 2020


Technavio has announced the top five leading vendors for the enterprise location based search (LBS) market in Southeast Asia in their latest research report. This report also lists 20 other prominent vendors who are expected to contribute to this market's growth over the forecast period.

To identify the top vendors, Technavio's market research analysts have considered the top contributors to the overall revenue of this market. To calculate the market size, the report considers the following:

  • Revenue generated from LBS applications in mobile devices, including global positioning system (GPS)-enabled smartphones and feature phones
  • Revenue generated from in-dash location-based devices, including factory-installed devices and aftermarket location-enabled devices
  • Revenue generated from the applications of portable navigation devices (PNDs) in automobiles (including driver assistance systems and vehicle monitoring systems) and wearable location-enabled devices (including location-based fitness equipment)
  • Revenue generated from the sales of LBS devices and solutions to the banking, financial services, and insurance (BFSI), automobile, telecom, retail, consumer durables, fast-moving consumer goods (FMCG), oil and natural gas, aviation, marine, healthcare, and fleet management industries

Request sample report: http://goo.gl/lCinU3

"The Southeast Asian region has been witnessing rising popularity of games such as ingress and tourality over the past few years. These GPS-based games use augmented reality to transform real world locations into in-game objectives. Due to the growing popularity of location-based games in Southeast Asia, especially in Indonesia, Thailand, and Vietnam, LBS app developers are focusing on gaming as an important sales channel," said Rakesh Panda, one of Technavio's lead analysts for M2M and connected devices.

"In 2014, Tencent started the international rollout of games via WeChat to gain more popularity as a social platform. These games use LBS to help a user find players nearby to compete with. Taping into the potential of this market, Tencent recorded more than 550 million registered users on gaming platforms, such as Weixin and QQ, within few months of its launch," added Rakesh.



Top five leading vendors in the enterprise location based search market in Southeast Asia:

Foursquare (News - Alert)


Foursquare was founded in 2009 and is headquartered in New York, US. The company develops mobile applications that allow users to check-in and share real-time location with friends.

The company employs over 170 people. Its investors include Spark Capital, Union Square Ventures, DFJ Growth, O'Reilly AlphaTech Ventures, Andreessen Horowitz, SMALLCAP World Fund, Silver Lake Waterman, and Microsoft (News - Alert). It is an app that helps users access a database with information regarding food, shopping, and entertainment. It offers the facility to interact with other Foursquare users and merchants.

HERE

HERE, which operates as a business unit of Nokia (News - Alert), was established in 2007. The company offers maps and location experiences on multiple screens and operating systems. It also provides power mobile and enterprise solutions.

In August 2015, a consortium of car manufacturers (Audi, BMW, and Daimler) acquired the company for USD 3 billion. The company makes maps for 196 countries, including indoor maps for more than 11,000 venues worldwide. The company offers its products and services to end-markets such as automotive, mobile, commerce, and consumer electronics.

Google (News - Alert)

Google provides a variety of services such as maps for mobile, web search, Gmail, image and video search, and AdSense for people and businesses.

In 2015, the company launched Eddystone, a format for BLE beacons with regard to location-based advertising solutions.

Google uses broadcast Wi-Fi data from wireless access points, GPS, cell towers, and sensor data to improve LBS. It wields market power over other location-recommendation services such as Yelp, Amazon, and Zagat due to recent changes to its search algorithm.

Singtel

Singtel was founded in 1992 and is headquartered in Singapore. The company offers a wide variety of solutions related to mobile, television, Internet, information and communications technology (ICT), and digital solutions.

As of March 2015, the company had more than 23,000 employees and reported revenue of USD 13.38 billion.

TomTom (News - Alert)

TomTom was founded in 1991 and is headquartered in Amsterdam, Netherlands. The company manufactures, markets, and supplies in-car location and navigation products and services.

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About Technavio

Technavio is a leading global technology research and advisory company. The company develops over 2000 pieces of research every year, covering more than 500 technologies across 80 countries. Technavio has about 300 analysts globally who specialize in customized consulting and business research assignments across the latest leading edge technologies.

Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.

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