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Increasing Use of Connected Home Devices Predicted to Propel the Global Consumer NAS Market Until 2020, Says Technavio
[July 13, 2016]

Increasing Use of Connected Home Devices Predicted to Propel the Global Consumer NAS Market Until 2020, Says Technavio


According to the latest market research report by Technavio, the global consumer network-attached storage (NAS) market is expected to record a CAGR of more than 11% until 2020.

In this report, Technavio covers the present scenario and growth prospects of the global consumer NAS market for 2016-2020. To calculate the market size, Technavio researchers have considered the revenue generated from the following:

  • Sales of NAS devices for individual consumers
  • Retail sales revenue of individual consumer NAS storage devices

"NAS devices facilitate the transfer of data from these devices wirelessly and through storage management applications. Most individuals would prefer a permanent storage solution for music and movie files. Individual users also download music and video files and store them on NAS devices," said Rakesh Panda, one of Technavio's lead industry analysts for m2m and connected devices.

"Automated storage operations are also available in NAS devices where the files are copied automatically by synchronizing these devices. Data can be transferred between connected devices by using a NAS device as a file-sharing medium. Therefore, increasing use of connected devices will require a NAS device as a central medium to store and transfer files through platforms," added Rakesh.

Geographical segmentation 2015

  • Americas 39%
  • EMEA 35%
  • APAC 26%

Source (News - Alert): Technavio research

Request sample report: http://bit.ly/29g6AvX

Consumer NAS market in the Americas: largest region

Th consumer NAS market in the Americas was valued at USD 245.8 million in 2015. The Americas is the leading revenue booster for the individual consumer NAS market. This is because countries such as the US are advanced in technology and product offerings. Most of the individual consumers in this region already use NAS devices as home storage devices, supported by a very strong Ethernet connectivity.



Latin America, as part of this geographic region, is not completely aware of the usage of these devices in a home scenario. NAS devices are an affordable high-performance storage appliance for users in this region, where the popularity and effectiveness of DAS devices are reducing on a YoY basis.

Consumer NAS market in EMEA: second largest region


The consumer NAS market in EMEA was valued at USD 220.6 million in 2015. EMEA is the second largest region in terms of market share, where the adoption of NAS appliances is very high in Western Europe compared to the Middle East and Africa. The UK, Germany, and France are the major revenue contributors.

The technology is improving all around the world, where the requirement of a NAS device among individual consumers will increase with the increase in personal data and internet penetration.

The adoption of individual consumer NAS in regions such as the Middle East and Africa will increase with the reduction in prices and also because of the connected reality.

Consumer NAS market in APAC

The consumer NAS market in APAC was valued at USD 163.9 million in 2015. APAC is lagging behind the Americas and Europe because the market for DAS and external hard disks is presently higher in these regions. The need for NAS appliances will increase during the forecast period because of the enormous growth in the amount of data and also the growing demand for high-capacity storage at cheaper costs. During the forecast period, the prices of these devices will drop, increasing their implementation among individual consumers. These regions will be significant contributors to the market growth toward the end of the forecast period.

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About Technavio

Technavio is a leading global technology research and advisory company. The company develops over 2000 pieces of research every year, covering more than 500 technologies across 80 countries. Technavio has about 300 analysts globally who specialize in customized consulting and business research assignments across the latest leading edge technologies.

Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.

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