WebRTC World Feature Article

February 21, 2013

Web Design is Improved through Responsive Typography, Many Compromises


Web and app design are seeing improvements through the field of responsive typography – as well as by making many compromises.

Overall, responsive design is understood as attempts to best display content on each device, according to The Next Web. In addition, responsive typography can be understood as an attempt to create type legibility on different devices.

Responsive typography with WebRTC (Web Real-Time Communication) is considered a basic way to improve user experiences with devices.

For starters, recall that the building of websites is often started by defining body text, according to a report from Web Exedition.18. One important factor is the width of the main column. Also, there are different screen sizes and resolutions. Responsive typography relates to type responding to changes in screen size, the report explains.

More recently, Web designer Marko Dugonjic argues that responsive typography can be improved through how far a user is from a computer screen, and the font size then gets adjusted accordingly.

“In order to achieve the perfect experience, we’d have to make the device aware of the user’s exact needs and then adjust the screen to match any given reader-device relationship. The idea to track proximity between the user and the screen has probably lingered in the minds of many people in the industry,” Dugonjic said in a recent report from Hacks.Mozilla.org.

In addition, responsive Web design leads to a “layout,” which “automatically adapts to the screen definition,” according to a blog post from Information Architects. Responsive design addresses responsive typography variables such as type size, the height of line, and the width of columns.

“While graphic design requires and allows you a great degree of graphic control, Web design requires you to think about compromises between visual design and technology from the very beginning,” the Information Architects blog added. “To get the optimal results you need to explore a lot of different solutions, each with its own pros and cons and try(ing to) find the best compromise among all the suboptimal choice.”

This need for compromise is key. “In the process of designing websites and apps, a lot of what we do is thinking about compromises and trying to find solutions that do not have too many downsides,” the blog post said.




Edited by Rachel Ramsey




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