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May 31, 2014

WebRTC World Week in Review


Each week the conversation seems to shift on the status of WebRTC – sometimes everyone agrees that it’s a game changer, and some weeks it’s just another technology trying to survive in the evolving Web, with ongoing codec battles and debates. One thing that is for sure, however, each week, and that’s the idea of bringing contextual, real time communications natively to a browser or application is absolutely the future of how we communicate. Here are the top WebRTC stories this week.

Many developers have looked at WebRTC as a simple video collaboration tool or a peer-to-peer function.  After all, that’s how companies like Google originally designed it. But frankly, there are thousands of collaboration tools out there.  Collaboration only skims the surface of what integrators can do with WebRTC—and how resellers can profit from this new technology.

WhatsApp was recently purchased by Facebook for $19 billion, but soon after the company announced it was going to make voice available on its platform in the second quarter of 2014. This did not give the company enough time to create its own tried and proven media platform for its 500 million users, so WebRTC could potentially be the solution the company uses. If WhatsApp goes through with this, it will be the largest messaging OTT player that adopts WebRTC, and it will squash any lingering doubts any one has about the viability of WebRTC.

Microsoft Lync customers who use Videxio will have more productivity features thanks to recent updates. Regardless of location, device or platform, Lync users will be able to collaborate in a more flexible environment. The greater potential lies in the same breaking down of walls that Web publishing, eBay and podcasting accomplished. Companies can effectively replace television networks with technology that Videxio offers. Both live and recorded video can be produced without the costs of installing and maintaining hardware.

The growth of smart mobile devices and wireless solutions has contributed to the growth of remote workforces. Visual collaboration is a huge component making this trend possible, and while not everyone can afford expensive propriety solutions, WebRTC makes it possible for anyone with an enabled browser or application to interact with their coworkers, customers and everyone they know.

Check back to WebRTC World for more stories and resources on the industry, and if you want to learn more about WebRTC, be sure to clear your calendars June 17-19 to attend the WebRTC Conference & Expo, happening in Atlanta, Ga. 



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