WebRTC World Feature Article

April 30, 2013

GENBAND Releases Advanced WebRTC Gateway, Lets Operators Go All In with Web Communications

GENBAND, a developer of multimedia and cloud communications solutions, has released a new WebRTC gateway called GENBAND SPiDR. Described by the company as the industry's most comprehensive WebRTC gateway, SPiDR is deployed as a component of GENBAND's SMART CORE, SMART EDGE and SMART EXPERIENCE solutions, making it firmly aimed at network providers.

Indeed, SPiDR allows service providers to extend the reach and breadth of their offerings, enabling rich multimedia — including voice, video, IM and presence — from any Web browser. SPiDR stands out from other WebRTC gateways by being somewhat future-proof, as it is able to seamlessly interwork future telecom network elements with the Web. Furthermore, the gateway is able to deliver independent media and signaling interworking capabilities, while providing transcoding functions necessary to bridge between over-the-top (OTT), legacy signaling and media.

"The addition of the SPiDR WebRTC gateway to our SMART portfolio raises the bar in this promising new category and is further proof of GENBAND’s commitment to providing rich communications and mobility applications to our service provider and enterprise customers," said Charlie Vogt, president and CEO of GENBAND. "By quickly bringing products to market that utilize WebRTC and HTML5 technologies, SPiDR enables service providers and enterprises to transform their existing assets to participate in an increasingly Internet-centric communications environment."

This month has been significant for the release of WebRTC gateways, as both Huawei and Mavenir released similar offerings which enable rich communications to be made available over the Web.

With these offerings, network operators will be able to leverage the power of WebRTC, remaining relevant as communications shift toward the Web. Since SPiDR enables WebRTC integration at all areas of the service provider network and across any network architecture, it allows operators to go all in with WebRTC and the future of communications.

“Operators cannot afford to ignore the accelerating migration of multimedia services to Web- and app-based communications,” said Dean Bubley, director, Disruptive Analysis. “Adopting browser-based frameworks will be necessary to retain customers and support new revenue streams, as we move away from ‘standalone’ telephony to contextual communications experiences.

Edited by Rory J. Thompson


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