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January 29, 2015

Daitan Sees WebRTC 'Everywhere' Sooner Than You Think

WebRTC is a technology that might seem ubiquitous to some, but it’s not everywhere just yet. But that doesn’t mean it won’t be there soon, if Graham Holt is to be believed.

Holt is the EVP of Sales and Marketing at Daitan Group. The Pleasanton, Calif.-based company bills itself as the consulting and software development partner-of-choice for technology companies. “Since 2004, Daitan's expertise and experience has helped a variety of businesses, from software startups to mature communications service providers, to grow through technology innovation,” the company notes on its homepage. “Whether they need 99.999 percent availability or 100 percent speed and agility, they rely on Daitan to design, develop, deploy and support their newest technology innovations.”

Hold believes one way they help deliver on those promises is by the targeted deployment of WebRTC. At the recent WebRTC Conference and Expo in San Jose, Calif., he chatted with TMC Group Editorial Director Erik Linask about where his company has been, where it’s going and how WebRTC fits into that picture.

“We’re still in the early period,” Holt said about the widespread deployment of WebRTC. “We’re still not dreaming high enough in terms of what it really could be.”

Linask then asked him what he felt about Apple and Microsoft’s lack of support thus far for WebRTC.

“It’s probably been the major stumbling block so far, Holt noted, going so far as to call it “the biggest hindrance to people moving forward.”

Still, there are bright spots on the horizon. Holt observed that the contact center is a “great place” for WebRTC. “We’ve been able to move forward and do some work for our customers on the agent side. I can now build a WebRTC endpoint that runs in the browser, that’s integrated with contact center application,” he said.

But Holt saved his most positive thought for last. Asked how big he thought WebRTC could be, he had a ready answer.

I think it’s literally going to be everywhere. If you look 10 years out, I think it’s going to be on every browser, every phone, every TV,” he said with conviction. “It’s really going to be successful when we don’t even know we’re using it.”

Edited by Maurice Nagle
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