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June 13, 2017

CitrusTel Solution Demonstrates the Power of WebRTC

CitrusTel is now offering a new solution that demonstrates the power of WebRTC.

It’s as simple as making a call on your smartphone. In fact, it is even simpler, because you don’t need to hold onto anything. Oh, and it’s free.

What CitrusTel has done is introduced a VoIP-based calling capability that enables people to visit its website to make free telephone calls. Those calls can be made to mobile and landline phones in more than 100 countries.

Individuals who visit the website will see what appears to be a smartphone telephone touchpad interface. This is not just an image; it’s the actual interface that enables the free VoIP-based Internet calling. And unlike other calling solutions in the marketplace, it doesn’t require users to download an app or get a plug-in to make it work.

With this solution, CitrusTel has done more than lower the bar on making calls. It’s completely done away with that bar.

Not only does the company not require users to download an app or a plug-in, it also spares users from the annoying process of having to share personal information or create accounts to use the service. All you have to do is visit the website, type in the number you want to call, and get connected.

My experience doing all of this today was quick and easy. And the sound quality was good.

This CitrusTel solution is just one example of how real-time communications solutions are popping up in a wide variety of new, and sometimes unexpected, places. That’s because many business applications, mobile apps, and websites consider the ability to support real-time communications via WebRTC as a way to  improve user productivity, enhance the value of their solutions, create more stickiness, close business, and increase customer loyalty.

Edited by Alicia Young
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