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October 26, 2013

WebRTC World Week in Review


WebRTC is taking the way we look at the browser and changing it up so it’s a tool we can look to for interaction. Video, real-time communications are possible as WebRTC standards and enabled browsers continue to improve and grow. Here are the top stories this week in the WebRTC space.

Today the Internet, or at least IP, is replacing the PSTN to the point where the networks are close to being one and the same. We even have terms like Internet Offload, which is a fancy way to say the role of the carriers is to get out of the way and let the routers do their work. The lack of a signal protocol has served to make it easier for WebRTC to avoid pitfalls. In theory, it works well at bringing back the end-to-end principle, particularly when WebRTC is either in peer-to-peer mode, or associated with specific websites (that may be distributed).

Flowroute is a technology company that is innovating in the telecom space. It is a carrier-grade VoIP provider offering SIP trunking and DIDs, and looks to develop software in non-traditional ways. We caught up with Sean Hsieh, chief marketing officer and founder of Flowroute, to discuss WebRTC, the relationship between SIP trunking and WebRTC, and what the company has been up to in the space. Flowroute’s approach to handling audio is one of its differentiating factors in the industry, in addition to its defining characteristic of being a tech company innovating in the telecom space.

“WebRTC is just huge right now, so I think a lot of players are doing what they think is right in order to grow their market and customer base. We’re focused on SIP trunking. We’ve taken a different approach to telecom and are just trying to provide the best SIP trunking that exists in the market by doing it in non-traditional methods,” Hsieh said. “We’re looking for ways to offer WebRTC connectivity to our customers and we’re figuring out a way to do that in line with our overall vision as a SIP trunking company.”

We also spoke with Questionmine this week, a provider of interactive marketing solutions through videos, ecommerce, surveys, polls and other lead generation methods. Questionmine’s levels of engagement can be added to real-time events, such as webinars and training sessions. It may not be a WebRTC engine, but it’s a value add to your WebRTC experience. The company will also be exhibiting at the upcoming WebRTC Conference and Expo, happening Nov. 19-21 in Santa Clara, Calif.

GENBAND is already a widely known company when it comes to communications technology, especially after its SPiDR WebRTC Gateway took home honors from the 2013 Diamond Broadband Technology Review Awards. But the company is looking to cement its status as a top-notch provider in communications by bringing a line of new products to the Cable-Tec Expo in Atlanta this week. GENBAND's NUViA cloud solution offers up a complete array of cloud-based contact solutions, including HD voice as well as both video and multimedia messaging systems. NUViA also throws in mobility functions, conferencing capability, and Web collaboration services, making it one to consider for just about any company that puts the mobile workforce concept to use. 

GENBAND also made its presence known at Futurecom, a telecommunications, IT and Internet event in Latin America. GENBAND’s SPiDR WebRTC Gateway offers a comprehensive and seamless bridge between the traditional VoIP networks and the Internet to allow operators to quickly develop and deploy innovative applications that enhance customer satisfaction. 

To view the rest of the content posted this week, be sure to check out WebRTC World, where we post the latest news, trends and insights related to WebRTC developments. Have a great weekend. 



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