WebRTC enables real-time communications over a Web browser, and it continues to grow in adoption among enterprises today. Zingaya, a provider of real-time communications services for businesses, recently announced VoxImplant, a cloud-based developer’s platform for mobile and Web apps. I caught up with Alexey Aylarov, CEO of Zingaya, to discuss this new platform, the growth of WebRTC and how businesses are adapting.
You might know of Zingaya from its click-to-call product – website visitors can simply click on a customizable “Call Online” button on an organization’s website to talk to a company representative immediately. In a world of real-time access and demand, this is a way for enterprises to meet customer demands and keep up with the latest technology.
Zingaya didn’t stop with its online calling solution. According to Aylarov, multiple companies turned to Zingaya requesting the ability to build something more customizable and different. There are other developer platforms out in the industry today, like Twilio, Tropo and Tokbox, but Zingaya wanted to bring more WebRTC capabilities to developers, and in turn, organizations. While Twilio focuses mostly on telephony and TokBox focuses on video conferencing, Zingaya decided to bring the best of both worlds together and up to the cloud.
Thus, meet VoxImplant. The cloud-based platform enables developers to easily embed real-time communication functionalities into both Web and mobile apps. It supports video calls in addition to telephony and allows for more complex applications and faster results. It is also easier for developers to use.
The VoxImplant Web SDK uses WebRTC for WebRTC-enabled browsers and Flash for all others to provide in-browser voice and video capabilities. The platform is available now, and we can expect to see more updates in the upcoming weeks.
“A lot of companies are switching to WebRTC support,” Aylarov said. While WebRTC can be easy to use and implement, it’s not as easy to develop. Developers still need to be familiar with VoIP standards and factors, and this is where platforms come in to help make developers’ lives easier.
Zingaya will be attending the upcoming WebRTC Conference and Expo in Santa Clara, Calif. on Nov. 19-21. The company will be exhibiting, where you can visit it, at booth #306 and demoing its solutions. It is also a platinum sponsor of the event. Aylarov looks forward to discussing important questions that still need to be answered, like video codecs, and additional features, such as gated channels. He is also anticipating discussion on what companies like Microsoft are doing with producing and implementing WebRTC, and the evolution of standards.
Edited by
Blaise McNamee
