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August 14, 2015

AT&T Goes Live with WebRTC for Integrating Voice and Video into Browser Apps

AT&T is going full commercial with its WebRTC API for developers, who can now add real–time voice and video communication to their Web apps.

For instance, developers can enable calling directly from a browser to a mobile phone (and vice versa), or can provide virtual numbers. In the latter case, it’s possible to rent phone numbers and associate them to an app—and then dole them out to customers to use.

Another option is Account ID, which allows developers to call-enable an email address (i.e., Customer [email protected]) associated with a domain name.

“This instantly gives your existing customers access to a rich set of communication features they can now use to communicate with each other,” said Jason Unrein, senior product marketing manager at the carrier.

AT&T worked with Ericsson to integrate WebRTC into its network, so that developers can leverage network services inside their apps. The end result, the AT&T JavaScript SDK, is a set of libraries that includes various code samples that are “chunked” into bite-sized snippets—which means that developers can take a modular approach, including only the bits they require into their applications.

Image via Shutterstock

After a trial that included alpha, closed-beta and open-beta periods, “We are now ready to remove the ‘beta’ label,” explained Unrein.

He added, “When we started this journey, we considered the evolving WebRTC standard. In order to compete with a relevant offer in the market, we knew we had to add value. We decided to do this using some of our assets, including our network.”

The use cases are myriad, with clear applications for telemedicine, contact centers, corporate training, education and more. AT&T has also added some advanced calling features to the mix, including the ability to move a call seamlessly between endpoints, transfer a call, mute, hold and conference—all of which are useful for any voice-based Web app, especially those focused on customer service, collaboration and the business market.

Unrein said that the AT&T Mobile Number will be the next feature pushed to production—so that mobile app developers can get in on the action as well. 

Edited by Dominick Sorrentino
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