Daitan Group Talks the Future of WebRTC

With the WebRTC Conference & Expo fast approaching – the event will take place Nov. 19 - 21 at the Santa Clara Convention Center in Santa Clara, Calif. – we’ve been previewing the kinds of solutions and applications we will see there.

WebRTC is the standard behind a free, open project designed to allow high-quality, real-time communication applications that can be developed in the browser via simple Java APIs and HTML5. What it essentially means is that you can easily engage in video or audio communications with people all over the world as easily as clicking on a link, with nothing to download in advance.

WebRTC World recently spoke with Marcio Saito, VP of Marketing for Daitan Group, a software development service company that partners with technology vendors to help them to build their next software solution. Daitan Group is a gold sponsor of the WebRTC Conference & Expo.

Saito noted that his company has benefitted from the emergence of WebRTC, as the standard represents a good market opportunity since software vendors are embracing it. He anticipates that support for WebRTC by most business solutions for communications will support end-user adoption later. While the end user market has shown a lot of interest in WebRTC, Saito says not to estimate the interest it has stirred in the enterprise.

“It is interesting to see that, contrary to what one would expect, a lot of the interest in WebRTC today is coming from the business community,” he said. “We see more people working on WebRTC for support in business solutions (call center, audio/video conferencing, web conferencing, web casting, etc.) than in direct-to-consumer offerings. WebRTC is initially being implemented mostly as ‘one more’ option in those complex solutions, rather than the ‘universal’ solution that replaces everything else.”

He notes that the potential effects of WebRTC are broad and not limited to a specific strategy, which may be why the future for the standard appears so exciting right now.

“We are seeing call centers as an early area of adoption, but expect it to spread to all areas in communication/collaboration,” he said.

Daitan Group will demo WebRTC integrated with an IMS telecom framework, mixing both traditional telephony with WebRTC audio and video conferencing. Saito will be a panelist in the B2-5 session “100% WebRTC: is it Practical for your Application?” which promises to be a very interesting debate.